In the knockout stage of new energy vehicle enterprises, Xiaomi’s "high-profile" entry into new energy vehicles has brought a lot of shock to the automobile industry. Since the technical conference, the hot topic of Xiaomi Auto has been constant, and the market is expected to be full, but it is also trapped in various disputes. At present, the official press conference will usher in a countdown, and facing the real market test, Xiaomi Automobile will usher in a new round of public opinion risk impact.

Author Miao Jian Research Institute

According to the data of Miaojian Information Big Data Monitoring Platform, from December 25th, 2023 to March 24th, 2024, 1,699,200 items related to "Xiaomi Auto" and "Xiaomi SU7" have spread across the whole network, and related topics have been listed on the hot search lists of 12 platforms including Tik Tok, Weibo and Baidu, with a total of more than 230 times, and the cumulative time on the list has exceeded 1,400 hours.

Miao Jian information analysis found that

In the "price war" period, coupled with the brand impression of "high cost performance", XIAOMI SU7, the first+first Xiaomi car, has a high degree of attention, and the public opinion has crushed all other single-brand models for three months.

The topic of price runs through the warm-up period of products. Compared with design and technical topics, price is still the most concerned topic of public opinion before the products in the automobile industry go on the market.

In 3 months, there were 319 articles related to SU7, with an average of 3.5 articles published every day. Lei Jun continued to speak out through official micro by virtue of his personal influence, which played an important leading role in the overall topic communication. Timely dispel rumors, disclose important information and respond to public concerns, constantly create and form hot topics, and maintain product popularity.

On March 28th, Xiaomi SU7 will be officially released at the listing conference, and the risk window of Xiaomi Auto’s public opinion will be reopened soon. After the product is officially listed, the risk of public opinion around the final pricing combined with test drive, comparative evaluation, marketing, sales delivery, new car problems, accidents and so on will continue to rise.

01

Sorting out the main communication threads of Xiaomi SU7 before listing.

On November 15th, 2023, the Ministry of Industry and Information Technology issued the Announcement of Road Motor Vehicle Manufacturers and Products (the 377th batch) and the Catalogue of Energy-saving and New Energy-using Vehicles with Vehicle and Vessel Tax Relief (the 56th batch), in which Xiaomi Automobile is located.

The recent major communication/public opinion events of "Xiaomi Automobile" are as follows:

A On December 25th, 2023, the official blog of Xiaomi Automobile announced that the "Xiaomi Automobile Technology Conference" would be held on December 28th, and Xiaomi officially revealed the relevant information of Xiaomi Automobile for the first time.

B On December 27th, 2023, Lei Jun released a message in his personal Weibo, paying tribute to the pioneers of new energy vehicles in China, such as BYD and Weilai. That night, Xiaomi Automobile paid a grand tribute to Huawei, Tucki, Ideality, BYD and Weilai through outdoor billboards.

C On December 28th, 2023, Xiaomi Automobile held a technical conference. Lei Jun said at the Xiaomi Automobile Technology Conference: "So don’t shout 99,000, it’s impossible." "Anyone who has this kind of performance and configuration will get more than 400,000 yuan, so there is no need to talk about 149,000 yuan, or we should respect technology."

D On January 2, 2024, a spokesman for @ Xiaomi Company wrote a rumor: We recently paid attention to a picture about Xiaomi’s automobile industry chain. After verification, at least 50% of the contents were completely wrong. It said that the information summary of the "industrial chain" pictures is full of loopholes and misleading to the public and investors, which is deeply puzzled.

On the same day, some netizens discussed the price of SU7 under Lei Jun Weibo. Lei Jun said: "Is there an opponent within 500,000?" . This reply triggered speculation that the final price of SU7 may be between 200,000 and 500,000 yuan.

E On January 5th, 2024, the car blogger "Li Sir Jiaolu" released Weibo news, questioning the suspected illegal behavior of Xiaomi Auto parking service video, and its comments questioned the blogger’s double standard.

F On January 8 -10, 2024, Xiaomi Automobile released "Answering 100 Questions from Netizens" in batches.

G On January 20, 2024, Lei Jun said in an interview with CCTV: "It is expected to be officially listed in the first half of 2024, and now it is undergoing small-scale mass production. This car has a very strong configuration and a very high cost. I think everyone is joking when they shout 99,000 yuan, 149,000 yuan or even 199,000 yuan. Pricing may indeed be a bit expensive, and we will announce it at the official product launch conference of Xiaomi Automobile. "

H On January 23rd, 2024, a spokesman for @ Xiaomi Company issued a document in Weibo to refute the rumor that Xiaomi Automobile was delivered in June. Recently, there have been a lot of rumors about the delivery time of Xiaomi Automobile. The relevant information is pure fabrication, completely false. Once again, the official release and delivery time of Xiaomi Automobile are subject to official information.

I On January 30th, 2024, Wang Hua, general manager of Xiaomi’s public relations department, responded to the issue of # Xiaomi’s policy price exposure # in Weibo, saying that in recent days, everyone should have seen the internal vehicles start to be licensed, which is also to test all the processes of running through the sales and delivery, and of course, buying insurance is also one of the links.

J On February 3, 2024, Lei Jun announced in Weibo that Xiaomi SU7 was conducting a comprehensive road test nationwide to make final preparations for the listing of Xiaomi SU7, and would focus more on the automobile business.

K On February 23, 2024, it was reported that Xiaomi’s early employees close to Lei Jun revealed that "Lei Jun is making a big move. The first car owners who buy Xiaomi cars may give them licenses if they don’t have a Beijing license." In response, a spokesperson for @ Xiaomi Company responded that it was completely inaccurate. Xiaomi’s pricing, delivery and sales policies are subject to the official release, which is well known.

On February 28th, 2024, Lei Jun voiced "Apple canceled making cars" and said that "Apple users will definitely be the best choice when purchasing smart electric cars".

M On March 12, 2024, Lei Jun released the official announcement of Xiaomi Automobile in Weibo on March 28.

N On March 13th, 2024, the reporter of science and technology innovation board Daily learned from the sales channel of Xiaomi Automobile that the price of SU7 top distribution will exceed that of M5 top distribution (about 300,000 yuan).

O On March 19th, 2024, a spokesperson of @ Xiaomi Company issued a rumor, saying that the Xiaomi road test vehicle was closed-loop tested on the closed-loop expressway, and there were no violations such as high-speed illegal U-turn, speeding, and escaping high-speed tolls.

P On March 20th, 2024, Wang Hua, general manager of Xiaomi Public Relations Department, denied that "Xiaomi Automobile will issue 1000 Xiaomi SU7F codes". "As far as I know, there is no channel for priority purchase of F codes".

02

Public opinion concerns

According to the monitoring results of Miaojian Information Big Data Platform, price is the most concerned topic of public opinion. Among them, the discussion of Xiaomi automobile product itself mainly focuses on price, technology and design.

I. Price

In the technical conference and CCTV interview, Lei Jun repeatedly said "Don’t shout 99,000, it’s impossible", "Anyone with this performance and configuration will have to pay more than 400,000, so there is no need to talk about 149,000", "The price is really a bit expensive, and 199,000 is impossible", and he even replied in Weibo "Is there an opponent within 500,000?"

The "cost-effective" label of Xiaomi’s mobile phone is deeply rooted in people’s hearts, which makes Xiaomi’s car trapped by the public opinion of "low price" and "low end" before its release. From the media point of view, Xiaomi held this technical conference just to break the existing public opinion situation, and wanted to tell everyone that "we still have to respect science and technology".

On January 5th, Wang Hua, general manager of Xiaomi’s public relations department, released the ultimate rumor about Xiaomi Automobile in Weibo: until the end of the official Xiaomi Automobile product launch conference, all the information and posters with the version and price of Xiaomi Automobile were false. On January 8th and 9th, Lei Jun Weibo released Xiaomi Auto to answer 100 questions from netizens, and also officially answered questions about pricing.

On February 21st, the price of # Xiaomi Auto was searched again in Weibo, and some cars said from the media that "the current situation is even more complicated". On March 6th, Li Guoqing, the founder of Dangdang, sent a video calling Lei Jun, asking Lei Jun to price Xiaomi for 150,000 to 200,000 yuan. On March 13th, the media learned that the price of SU7 top plate will exceed that of M5 top plate (about 300,000 yuan).

The release of technology, the voice of executives, the pressure from inside and outside the industry, and the wind of prices continue. The car industry is in a big environment of "low price". Faced with the expectation of many "rice noodles", Xiaomi will insist on going upstream and entering the mid-to high-end market in pricing, or push up the consumer’s budget through marketing and kill at a low price. The continuous price topic and various speculations will make Xiaomi SU7 in the preheating stage occupy the public opinion field in the car industry.

Mainstream media: The participating media are mainly financial media such as Caijing. com, national business daily and China Business News, mainly to report the latest development of Xiaomi Automobile and the contents of senior executives’ speeches, with few media comments.

Professionals: Guess why Xiaomi Auto has not announced its pricing.

According to national business daily, Pang Rui, a well-known brand expert and founding partner of Zhansheng Communication, "So far, regarding the pricing of Xiaomi SU7, Xiaomi is mostly denying the price circulated on the Internet, without giving any positive hints. Perhaps this is also a pricing test strategy, that is, by observing the market’s public opinion feedback on different rumored prices, Xiaomi can constantly correct the price and gradually form the final pricing in the process. "

According to China Net Finance, Liang Zhenpeng, a senior industrial economic observer, believes that "on the one hand, it takes a long time for a car to go from PPT to commercial mass production, and then to improve the yield to meet the standards of product quality, process performance and other technical parameters. For Xiaomi, the cost is difficult to determine for the time being, so the price has not been disclosed yet; On the other hand, in the process of R&D and manufacturing, Xiaomi’s automobile products will continue to be iteratively updated, and the cost will continue to change, thus affecting the final pricing. "

From the media: initiate pricing speculation discussion and analyze the situation of Xiaomi SU7 according to the actions of other car companies.

Weibo-Bigu: I feel that BYD’s price reduction can kill everything. Not all of Gaohe has fallen, and Wei Xiaoli has a hard time. If BYD starts to enlarge its recruitment further, Xiaomi will be miserable.

Weibo-_-Second Senior Brother: BYD took the lead in killing the red eye within 100,000 yuan, and extremely krypton Tucki pulled the 800V to within 200,000 yuan. Therefore, the 400V single motor introduced by Xiaomi SU7 does not have the version of lidar. Once it exceeds 200,000, it will be difficult to be a new brand. Xiaomi has only one chance to play cards.

Netizen: ridicule pricing, discuss the price in mind, think about marketing routines, and discuss price reduction issues.

First, throw a confusing 300,000 yuan to the outside world, and blow the wind. When the listing is low, it will be set at more than 20, and then the whole network will say that it is cheap and buy buy will buy it.

The marketing gimmick is full, just don’t know if the final price will satisfy the public.

Almost. Aren’t you tired of this old routine?　

Rumor? I think this is what Lei Jun wants. All the way from Xiaomi mobile phone is a similar eye-catching strategy.

The price was not announced at the press conference. By understanding how much users are willing to pay for Xiaomi Automobile, pricing is made according to this price.

If it’s so expensive, you can only wait for Redmi car; As expected, it may be accepted that there are so many piles of materials at the technical conference.

Didn’t a lot of news say 500 thousand before, and now another 360 thousand, I think it’s better to wait for the press conference

BYD’s 200,000 cars haven’t been reduced in price, so we can sell them at whatever crowd we target. If BYD drops another 10,000, we will buy them from people within 100,000.

It has been delayed for too long, and there is no enthusiasm for attention.

Second, technology

Under the public opinion environment that new energy car companies generally bear the original crime of technology, the louder the slogan of "self-research" is shouted, the more attention and condemnation it attracts. Lei Jun publicized "self-research" for many times at the press conference. Later, due to the constant controversy over "self-research", the rumors mainly focused on Xiaomi V8s super motor and Xiaomi Titan alloy, and thought that Xiaomi Automobile was just an assembly plant.

These false information have been rumored one after another. On the night of the press conference, there was a voice that Xiaomi V8s super motor was from Huichuan technology, not self-developed. Huichuan technology immediately responded to "V8s motor is self-developed by Xiaomi" on the stock trading platform, but some netizens still said, "Is Xiaomi fully self-developed? How did Huichuan know?"

In addition, the Titan alloy developed by Xiaomi was thought to be plagiarized by a university teacher, and then the teacher responded that "the ingredients were wrong, and Xiaomi did develop it himself".

A picture of Xiaomi automobile industry chain was also exposed on the Internet, which shows that most parts of Xiaomi automobile are supplied by third parties. In this regard, Xiaomi Automobile denies that at least 50% of the contents are completely wrong.

Since the media: Based on the information released by the government, this paper analyzes the five major technologies of Xiaomi Automobile and whether it is "self-developed". The overall tonality of the public opinion field is neutral.

Wechat-Zinc Scale: An industry insider told Zinc Scale, "This is the same as satirizing that the large aircraft C919 is’ assembled goods’, either ignorant or with ulterior motives. The key lies in how many core technologies are mastered, not how many parts are mastered. For example, the large die-casting equipment comes from a third-party supplier, but the large die-casting equipment cluster system is self-developed by Xiaomi Automobile, and integration is also a creative ability."

Wechat-driving AUTO: In fact, how much self-developed things Xiaomi has at this conference is something that can neither be confirmed nor falsified. Because the conclusion of netizens may be just a misunderstanding. The crux of the problem lies in who owns the intellectual property rights of technology. If it is a joint development but the intellectual property belongs to Xiaomi, from the perspective of property rights and law, Xiaomi claims that there is nothing wrong with "self-research", and even from the perspective of public order and good customs in the automobile circle, it is not against it. However, if the external publicity is renamed as "joint development", the shocking effect of publicity will obviously not be achieved, and the personnel of technological subversion will not be established, so "self-research" is necessary.

Wechat-poison tongue technology: self-research in the eyes of netizens and self-research defined by the industry are often not the same thing. Xiaomi’s plan is to explore a rotor material with leading strength with partners, thus developing a brand-new motor with 27,200 rpm. Xiaomi, a die casting machine, is not self-developed. What is really self-developed is the "millet large die casting integrated cluster". In other words, Xiaomi has developed a set of most suitable and efficient production lines, and the die casting machine is also customized by partners according to the needs of this production line. This actually does not prevent Xiaomi from saying that it is self-research.

Netizen: Mainly for poking fun at/not believing in Xiaomi’s self-developed technology, and thinking that Xiaomi encountered the black water army.

Obviously, the motor you bought has to be said to be self-developed, and you are really cheeky.

Just look at the technology of millet blowing, don’t take it seriously, let’s talk about it after seeing the actual effect.

The maximum speed limit is 120. Do you think the motor is fast and useful? Don’t argue about concepts!

Boy, the technology after these years has been pre-developed successfully now.

The precipitation of other big factories for decades and hundreds of years can’t compare with Xiaomi’s research and development in one year?

A certain group stayed up late to prepare for the exam in order to do a background check for Xiaomi Automobile.

Black Xiaomi and those who blow Huawei are the same type of accounts.

Let’s just say that a tree catches the wind. What do you think is the scandal of the dying joint venture?

Now the atmosphere is very funny, saying that Huichuan can’t prove that Xiaomi is self-researched, so Xiaomi is not self-researched. So who said it? Xiaomi said it himself. Do you believe it after Xiaomi said it himself?

Huichuan is quite powerful, with the existence of the top few in China.

Third, the design

1. Appearance is similar to Porsche controversy

Since the appearance of Xiaomi automobile in the catalogue of the Ministry of Industry and Information Technology on November 15, 2023, the appearance of Xiaomi SU7 has been controversial. Because the front face and side of the car are very similar to Porsche, it is ridiculed by netizens that "Mi Shijie" is "not that Porsche can’t afford it, but that Xiaomi is more cost-effective". One plus designer Haoran said that he copied Porsche Paramera, and many self-media published the comparison chart of Xiaomi SU7 and Porsche Taycan. Some cars discovered from the media that Lei Jun Weibo once revealed that he was reading Porsche-related books; Another online picture shows that Xiaomi’s product Xiaoai’s recognition result of Xiaomi SU7 is Porsche. The superposition of all kinds of "coincidences", coupled with Lei Jun’s mention of "comparable to Porsche Tesla" and "the goal is to compete with Porsche" at the press conference, Xiaomi Automobile is caught in a "plagiarism storm".

In addition to these doubts and ridicule, there are also many professionals who speak for Xiaomi. Regarding the question of whether Xiaomi automobile plagiarized or borrowed, many disputes helped the outbreak of public opinion.

There is no plagiarism:

Domestic automobile styling design has long bid farewell to the stage of plagiarism. As for what it looks like and what nickname it is, it is the category of the media. Sometimes quite speechless, there is always an angle to black millet; In industrial design, the streamline of coupe should be beautiful and low wind resistance, and it can only look similar, which is the only choice determined by aesthetic and scientific path after industrial design develops to a mature stage.

Ridicule plagiarism:

You don’t understand, this is actually a tribute to Porsche, the predecessor of the industry; Low-key, I think it can rival the aircraft carrier; Because it is comparable, the exterior is copied from Porsche and the interior is copied from Tesla. Combined, it is perfect.

Mention that other car companies are also suspected of plagiarism, implying that sunspots "follow the trend" and "double standard":

I’m curious why many netizens plagiarized Xiaomi’s car because it looks similar to Porsche, but no one said that the car chosen by Huawei is similar to Porsche.

2. Controversy over the design of semi-hidden door handles.

In addition, the conference also announced the patented design of the semi-hidden handle. Its embedded design not only optimizes the aerodynamic efficiency of the vehicle, but also retains the aesthetic feeling of its streamlined appearance. What’s more outstanding is that it skillfully solves the freezing problem in cold weather and avoids the pop-up difficulty that traditional pop-up door handles may encounter. However, some netizens complained that this design was "very familiar", and then Lei Jun also emphasized in Weibo that the semi-hidden door handle was completely different from the early pure mechanical structure "upturned semi-hidden door handle".

3. Other design disputes

In addition, the plum blossom wheel hub, the borderless cobblestone rearview mirror and the 105L front reserve box have also been ridiculed by some netizens that "this design has existed for a long time".

03

Analysis of communication characteristics

1. Price-related topics account for a large proportion, which is the key node to arouse public opinion.

Before the technical conference, Lei Jun revealed in Weibo that "Xiaomi SU7 is a bit expensive", and the topic was on the hot search, and public opinion tended to rise. Then there is the recurring price topic: # Rice flour expects Xiaomi car to be around 300,000 # # Lei Jun said that Xiaomi SU7 has no rivals within 500,000 # # Xiaomi car policy price exposure # # Xiaomi car pricing strategy exposure # and so on.

According to the data of Miaojian Information Big Data Monitoring Platform, the high point in the communication trend of Xiaomi Automobile’s price issue almost corresponds to the high point of Xiaomi Automobile’s overall communication trend. The price issue is the main aspect that causes public opinion controversy and is the key for Xiaomi Automobile to maintain a high degree of public concern.

2. Executives and officials frequently voice and refute rumors to promote the spread of topics.

In the early stage of the new car sale, the public opinion field was flooded with false information about price and technology. Lei Jun and Wang Hua, general manager of Xiaomi Group’s public relations department, repeatedly answered questions and rumors in Weibo. The Weibo account "Xiaomi Company Spokesperson" also released rumors about pricing and sales policies, delivery time and technology industry chain. On January 8 -10, Xiaomi Automobile released "Answering 100 Questions from netizens" to comprehensively answer all questions and focus on public concern, which to some extent avoided the persistence of false information on the brand.

According to the display of Miaojian Information Big Data Monitoring Platform, every time executives or officials intervene in the topic, it will cause a certain degree of public opinion fluctuation. On the whole, Xiaomi Automobile still holds a dominant position in the right to speak in public opinion. Although it is riddled with rumors, it has caused some self-media smearing and ridicule by netizens. However, the rapid rumor-dispelling and pre-emptive public relations method not only dispels the doubts of the industry, but also provides a continuous discussion for its own products.

3. The ups and downs of brand reputation are not obvious.

Miaojian Information Big Data Monitoring Platform shows that Xiaomi Automobile has a relatively large amount of sensitive information on the day of the technology conference, the rumor of giving Beijing license, and the extremely high-level executives talking about Xiaomi Automobile at the press conference. In the three months from the technical conference to the official conference, the topic headed by price is still in the discussion stage, and the related negatives are mainly rumors, which have limited practical impact on the brand reputation of Xiaomi Automobile.

04

Public opinion risk judgment

1. Be involved in the "price war" dilemma after pricing is released.

In the year of the Year of the Loong, Tesla took the lead in price reduction, and then BYD made a low price of 79,800 yuan. Changan Automobile, Nezha Automobile and other brands followed suit, and this year’s price war began. On February 27th, the new Extreme Krypton 001 went on the market, with a starting price of 269,000 yuan. Some media claimed that "Extreme Krypton gave Xiaomi a problem". On the day when Xiaomi Automobile announced its pricing, it will inevitably bring certain "fluctuations" to the auto market. For Xiaomi Automobile, whether to follow up the price war may become a hot topic in the market. How to break through in the price knockout is the challenge that Xiaomi is about to face.

2. Repeated marketing, led by price, leads to self-attack.

The topic of manufacturing is Xiaomi’s marketing style in the field of mobile phones. When it is used in Xiaomi cars, it is the product positioning that is close to Porsche, Tesla and other high-end products after frequent price snooping and opening. The price topic was frequently searched, and the executives responded many times. Before the conference, they paid tribute to other car companies and said that they were "comparable to Porsche" …………………………………………………………………………………………………………………….

3. It is difficult to get rid of labels such as "imitation" and "cottage"

Whether it is the marketing method of the brand or the malicious smear of peers, it has been labeled as "imitating foreign models" since it came out, which can easily deepen the stereotype of the public and thus produce psychological resistance to the brand. In the car sale stage, similar teasing will continue, which will affect short-term sales to some extent. In the long run, whether Xiaomi SU7 can get rid of the negative label with a good enough driving experience, make excellent performance a competitive advantage of the product, and reverse the relatively negative market perception will also be the focus of public opinion.

4. Other negative brands, negative road test and negative test drive affect Xiaomi’s reputation.

Recently, a Xiaomi employee said on the Internet that Xiaomi will lay off employees on February 29, and "only notice, no consultation" and "no year-end bonus after being laid off", and finally said "think twice about buying a Xiaomi car". On February 3rd, a photo of a suspected collision of Xiaomi SU7 during the road test came out on the Internet, which aroused public concern. Shake consumers’ decision to buy a car. On March 19th, Xiaomi Auto officially responded that the content was maliciously misinterpreted by some accounts, and there was no violation, and it was still communicating with the expressway group on false information. Xiaomi Automobile has attracted much attention. Once the public opinion such as the negative operation of Xiaomi Group, the negative road test of Xiaomi Automobile and the negative test drive experience of new cars in offline outlets occur, it will lead to a decline in its reputation, which will easily affect the marketing process and sales of Xiaomi Automobile.

5. Brand executives’ speeches caused controversy.

Lin Bin, vice president of Netcom Xiaomi, said in a circle of friends, "Driving Xiaomi SU7 from Beijing to Shenzhen office, starting at 7: 30 on Saturday morning and arriving at Shenzhen office at 11: 00 on Monday morning, the whole journey is 2320 kilometers, passing through Wuhan and Guangzhou, and charging for 5 times. (This is a great experience.) This content triggered some speculation about the endurance of Xiaomi SU7 from the media, and concluded that the endurance achievement rate was low. Among them, the self-media account "Chatting Car" only converted electricity consumption by charging times, and the published article was not rigorous, which was complained by Xiaomi Automobile. Some also said from the media that "if it is not full every time, he will definitely explain it clearly in the text. What an important habit it is." Executives’ speeches are often easily amplified and interpreted by the media, and if there is any imprecision, it will easily lead to controversy.

6. Peer-to-peer friends’ speeches caused controversy

Regarding Xiaomi Auto’s tribute to its peers, Yang Xueliang, vice president of Geely, said that "it’s too late". "If people always want to be paid tribute, it’s over, but if people always want to pay tribute to others, there is no promise"; Zhu Ling, vice president of Krypton, also posted a blog suggesting that Xiaomi’s marketing is more and more like health care industry’s, and commented sharply that "the last one who shouted out eco-cars seems to be LeTV mobile phones". On February 27th, at the launch conference of the brand-new Extreme Krypton 001, Extreme Krypton executives talked about Xiaomi Automobile’s "marketing is worth learning", and then # Extreme Krypton executives # boarded the hot search. After the listing of Xiaomi Automobile, the subsequent announcement may also lead to such cynicism and public controversy.

National business daily News: Recently, the abnormal event of nucleic acid test results in Lanzhou, Gansu Province has aroused widespread concern. Subsequently, many online articles pointed the finger at Zhang He, the founder of Shenzhen Nuclear Gene Technology Co., Ltd. (hereinafter referred to as Shenzhen Nuclear Gene), the parent company of the involved company, and Zhang Shan, who served as the supervisor of several subsidiaries of Shenzhen Nuclear Gene.

In fact, the abnormal event of Lanzhou nucleic acid test results is not the first time that Shenzhen nuclear gene has problems. In January, 2021, Xingtai City, Hebei Province held a press conference on the prevention and control of COVID-19 epidemic, and reported the false report of nucleic acid test results in Longyao County. The company involved was also indirectly 100% controlled by Shenzhen Nuclear Gene.

What is the situation of Shenzhen nuclear gene in the whirlpool of public opinion? On the afternoon of November 28th, national business daily reporter visited the headquarters office of Shenzhen Nuclear Gene in Nanshan Zhiyuan, Nanshan District, Shenzhen. The field staff refused the reporter’s interview on the grounds that the leader was absent. A property manager of the building told the reporter that the person in charge of the company basically came to the office every morning before leaving the company this morning.

Shenzhen Nuclear Gene Headquarters Image Source: Every reporter Chen Hao photo

Shenzhen Nuclear Gene was established in 2012. According to official website, the company has set up 64 subsidiaries and 50 laboratories nationwide. According to the incomplete statistics of the reporter of national business daily, the company has newly opened more than ten medical laboratory co., Ltd. in various parts of China this year, and these medical laboratory may mainly provide COVID-19 nucleic acid detection services for various places. The reporter noted that the company’s expansion process is inseparable from the form of joining in investment promotion.

Lanzhou Nuclear Huaxi Laboratory was notified.

Recently, an abnormal event occurred in Lanzhou, Gansu Province. On November 25, Lanzhou Health and Health Commission issued a notice saying that on the morning of November 24, 2022, when Qilihe District of Lanzhou organized the transfer of positive infected people according to the results of nucleic acid testing, it was found that the health codes of individual people to be transferred showed negative nucleic acid testing. In view of this situation, the Qilihe District Joint Defense Office immediately reported to the Municipal Joint Defense Office. The Municipal Joint Defense and Joint Control Leading Group attached great importance to it, invited quality control experts from the Provincial Clinical Laboratory Center to participate, and organized a joint investigation team from the urban health and public security departments to check the relevant situation.

According to the above notice, after on-the-spot verification, the basic situation of this incident is: Lanzhou Nuclear Huaxi Laboratory received the nucleic acid test samples, and according to the laboratory testing process, at 18: 00 on November 23, the information of people with abnormal test results was pushed to the Qilihe District Joint Defense Office, and the District Joint Defense Office informed the community at the first time to inform the relevant personnel to wait for transshipment. At 1 o’clock on November 24, the staff of Lanzhou Nuclear Huaxi Laboratory mistakenly entered the list information of individuals with abnormal nucleic acid detection into the negative personnel information package and uploaded it to the work system, so that the health code of individual persons to be transported showed that the nucleic acid detection was negative.

"The occurrence of this incident has interfered with the normal production and life of the masses and the prevention and control of the epidemic, exposing that Lanzhou Nuclear Huaxi Laboratory is not strict with the management of staff and the audit is not in place. We will seriously deal with Lanzhou Nuclear Huaying Laboratory in accordance with relevant laws and regulations. " The notice said.

"Briefing" Image source: Lanzhou Health and Health Commission official website

Enterprise investigation shows that Lanzhou Nuclear Huaxi Medical Laboratory Co., Ltd. (hereinafter referred to as Lanzhou Nuclear Huaxi) was established on August 8, 2022 with a registered capital of 10 million yuan, with Cui Lian as the legal representative and Zhang Shan as the supervisor. Lanzhou Nuclear Huaxi is 100% owned by Shenzhen Nuclear Gene. Shenzhen Nuclear Gene official website shows that the company provides professional genetic testing and research services for major scientific research institutions, hospitals and research institutions in China, covering privacy identification, health management, medical examination and scientific research services.

Lanzhou Nuclear Huaying Industrial and Commercial Information Image Source: Enterprise Check Webpage Screenshot

In fact, the abnormal event of Lanzhou nucleic acid test results is not the first time that Shenzhen nuclear gene has problems. On April 14th, 2020, Jinan Huaxi Medical Inspection Co., Ltd. (hereinafter referred to as Jinan Huaxi) was warned and fined by Jinan Municipal Health and Health Commission for failing to put infectious medical wastes in special packaging. In January, 2021, Xingtai City, Hebei Province held a press conference on the prevention and control of COVID-19 epidemic, and reported that the nucleic acid test results in Longyao County were falsely reported. The company involved was Jinan Huaxi. Jinan Huaxi is also indirectly 100% owned by Shenzhen Nuclear Gene.

According to the official report, Longyan County entrusted Jinan Huaxi Medical Laboratory, a subsidiary of Jinan Huaxi, with the second round of all-staff nucleic acid testing. Zhai Moumou, an employee of the company, reported to the health department of Longyao County that all the results were negative when the samples were not tested and the number and results of the tests were unknown, and then reported that there were positive samples. The laboratory was suspended from Covid-19’s nucleic acid detection business, and Zhai was also criminally detained by the police on suspicion of endangering public security by dangerous means.

Recently, many online articles have pointed the finger at the founder of Shenzhen Nuclear Gene, Zhang He, and Zhang Shan, who is a supervisor of several subsidiaries of Shenzhen Nuclear Gene. The company was caught in the whirlpool of public opinion for a time.

The reporter visited Shenzhen Nuclear Gene Headquarters on the spot.

What is the latest situation of Shenzhen nuclear gene in the whirlpool of public opinion? On the afternoon of November 28th, national business daily reporter visited the headquarters office of Shenzhen Nuclear Gene in Nanshan Zhiyuan, Nanshan District, Shenzhen.

In the office where the registered address of the company is located, the front desk wall is engraved with "Shenzhen Nuclear Huaxi Medical Laboratory" (hereinafter referred to as Shenzhen Nuclear Huaxi). Enterprise investigation shows that Shenzhen Nuclear Huaxi was established in July 2015 and is also 100% controlled by Shenzhen Nuclear Gene. The poster on the wall introduces that in February, 2020, Shenzhen Nuclear Huaxi became one of the first batch of third-party COVID-19 nucleic acid testing institutions approved by Shenzhen Health and Health Commission, and the other approved third-party COVID-19 nucleic acid testing institution was Shenzhen Huada Testing Center.

Image source: Every reporter Chen Hao photo

The reporter noticed that the company’s publicity column said that "the number of people tested nationwide has exceeded 700 million, and the sample detection has zero error".

In the office, the company staff are still working normally, and people come in and out from time to time, and some staff members pull boxes of protective articles such as isolation gown to the open space in the office. After the reporter indicated the interview demand, two front desk staff refused the interview on the grounds that "the leader is not in the company today and no one is receiving him". The above-mentioned staff also said, "I don’t know when the leaders will come back. They do have various things outside, including epidemics all over the country, and there are many things to be busy."

A property manager of the office building told reporters that the person in charge of Shenzhen Nuclear Gene usually comes to the office at around 10: 00 every morning. He also met the person in charge of the company this morning, but the person in charge left the office this morning. In another company office in the park, the reporter failed to enter, and the company asked the security guard to take a message and refused to be interviewed.

Who is the founder of the company, Zhang Hezhen? On the CCTV talk show titled "Beyond" in March, 2018, Zhang Hezhen introduced the origin of his own name. His father was a middle school teacher of science and engineering, and named Zhang’s three brothers nuclear, electronic and atomic respectively.

An article on the wechat WeChat official account of "Nuclear Gene Group" described in detail the development track of Zhang He and the company: In 1990, Zhang He was admitted to China Medical University to study DNA identification. After graduation, he came to work in shenzhen public by introducing high-tech talents and organized the earliest DNA identification center in China. Later, Zhang Hezhen left the Public Security Bureau to start his own business. In 2000, he established Shenzhen Hongshi Villa Decoration Company (now known as Shenzhen Hongshi Decoration Engineering Co., Ltd.), and then withdrew from the list of shareholders in 2018. Zhang Hezhen also entered the field of real estate consulting and brokerage, and jointly founded Shenzhen Hongshi Real Estate Consulting Co., Ltd. with Ba Ying, but the company has been cancelled.

In 2012, Zhang He founded Shenzhen Nuclear Gene. Enterprise investigation shows that the top two shareholders of the company, Zhang He and Ba Ying, hold 64.7351% and 12.1378% respectively. The registered capital of the company is 37.07 million yuan, 62 companies have been invested abroad, and 55 companies are in existence and in business. In 2013, Shenzhen Nuclear Gene established Guangdong Huaxi Forensic Material Evidence Judicial Appraisal Institute in Shenzhen and established a research institute in Shenyang. Zhang Hezhen has 30 affiliated enterprises and served as the legal representative of 22 of them.

Recruiting nucleic acid samplers in Hohhot can cost more than 10,000 yuan a month.

According to many media reports, after 2013, Shenzhen Nuclear Gene expanded at the rate of setting up three or four inspection laboratories and forensic laboratories every year.

In an article published by WeChat official account, the wechat of Nuclear Gene Group, I wrote: "In order to make genetic technology enter the life of every ordinary person from the unreachable peak of science and technology, people can enjoy efficient, accurate and scientific genetic testing services near their homes, and finally realize that genetic testing is as popular and convenient as physical examination. In 2016, Nuclear Gene launched the’ Hundred Brands and Ten Stores’ program in the genetic industry."

According to the introduction of Shenzhen Nuclear Gene, the so-called "100-brand" means that 100 laboratories have been laid out nationwide and obtained national licenses; "Wandian" means that there are 10,000 "nuclear gene health centers" in China.

In official website of Shenzhen Nuclear Gene, the words "Gene has come, and Nuclear invites you to join the gene industry" are very striking. Click on the column of "Investment Center" of WeChat official account, a nuclear gene group, and it says "Join the genetic testing, unlimited money". The key words below are also very straightforward: "No joining fee, zero foundation and key state support".

In the program "Beyond", Zhang Hezhen talked about the concept of "gene hut", which was used to popularize genetic knowledge and provide services, and said that more than 500 houses had been opened at that time, with the goal of opening 10,000 houses. In the investment promotion page, joining a gene hut only needs a 10㎡ storefront and 1-2 operators. After being trained by nuclear genes, they can engage in health management consultation, DNA paternity and genetic testing sampling and consultation.

Shenzhen Nuclear Gene held a large number of promotion activities in the rapid development stage of agents. Official website, the company, shows that it regularly holds a promotion meeting every month in 17 major first-and second-tier cities, with Zhang Hezhen giving a lecture on profit model, marketing channels and case analysis. However, the above-mentioned joining information was mainly released before 2019, which was not related to COVID-19 testing business.

Shenzhen Nuclear Gene claims that the company has obtained 29 medical and judicial licenses approved by the state, and has more than 300 cutting-edge technology and management staff including nearly 200 doctors, masters and returned students. It has 29 independent laboratory platforms, including 19 forensic laboratories and 10 medical laboratory.

According to the reporter’s incomplete statistics, since 2022, Shenzhen Nuclear Gene has opened more than ten subsidiaries named after "Medical Laboratory Co., Ltd.", including Quanzhou Nuclear Huaxi Medical Laboratory Co., Ltd., Beijing Nuclear Huaxi Future Medical Laboratory Co., Ltd., Xiamen Nuclear Huaxi Medical Laboratory Co., Ltd., Yinchuan Nuclear Huaxi Medical Laboratory Co., Ltd. and so on. These medical laboratories may mainly provide COVID-19 nucleic acid detection services for various places.

On a recruitment APP, the reporter searched for the keyword "Nuclear Huaying", showing that there are 10 recruitment entities, and the publisher is "Shenzhen Nuclear Gene Technology Co., Ltd." and its subsidiaries, with a total number of positions exceeding 300. Among them, Shenzhen Nuclear Huaxi Medical Laboratory Co., Ltd. has released more than 200 posts, involving first-line posts such as nucleic acid sampler, laboratory inspector and freight driver, as well as system posts such as quality inspection, data and salary, and even Tik Tok anchor, whose working locations involve more than ten first-and second-tier cities such as Shenzhen, Shanghai, Shenyang and Nanchang.

A recruitment information in Hohhot shows that the monthly salary of the sampler ranges from 8,000 yuan to 13,000 yuan, and he is responsible for specific work such as nasopharyngeal swab collection and venous blood drawing. He is required to have a college degree or above and hold a nurse qualification certificate.

Image source: screenshot of recruitment APP

In another labor dispatch recruitment released by Beijing Century Yingcai Human Resources Consulting Co., Ltd., the words "800 nurses of nucleic acid sampling doctors will be married in 600 days" and "eat and control, and pay three days later" were written, but other than that, no qualifications and requirements were stated. The work place was located in Daxing District, Beijing, and the client company was Beijing Nuclear Huaxi Medical Inspection Laboratory Co., Ltd.

Original title: Shenzhen nuclear gene with repeated problems in nucleic acid detection: Sampling staff are recruited in many places across the country, and the monthly salary in third-tier cities can exceed 10,000.

Editor: Huang Ling

Editor: Gong Xiaoran

Audit: Feng Fei

　　Spring returns to the earth and flowers are in full bloom. When most people are immersed in the beauty of spring, some people have symptoms such as runny nose, sneezing and itchy eyes, which are often caused by pollen allergy. What is pollen allergy? Which people are susceptible to allergies? How to prevent it? The reporter interviewed relevant experts.

　　"Pollen allergy refers to an immune response produced by the human body after contacting or inhaling pollen, which leads to allergic symptoms." Yang Yuguang, deputy chief physician of the Department of Dermatology, Fourth Medical Center of PLA General Hospital, said that Artemisia, Platanus, Chenopodiaceae and Cupressaceae pollen are common allergic pollen. Every year, the number of pollen presents two peaks, from mid-March to late April, and from late July to late September, which is also the period when pollen allergy symptoms appear the most.

　　Yang Yuguang said that people who are susceptible to allergies mainly include people with allergies, people with family allergies, and people who have been exposed to allergens for a long time (such as garden workers and flower farmers). The symptoms of pollen allergy mainly include: skin symptoms including erythema, papules, wheal, accompanied by severe itching; Allergic conjunctivitis such as redness and itching will appear in the eyes; Allergic reactions of respiratory mucosa, including runny nose, sneezing, itchy nose and stuffy nose.

　　How to treat the symptoms of pollen allergy? Yang Yuguang said that allergens should be cut off first to avoid contact and inhalation of pollen. Antihistamine drugs can be used when allergic symptoms occur all over the body; Patients with dermatitis and urticaria can be externally applied with antipruritic preparations, glucocorticoids or calamine containing phenol; Patients with severe allergic symptoms can be systematically treated with glucocorticoids when necessary, and the symptoms will gradually decrease after improvement.

　　Cut off allergens is that most effective way to prevent pollen allergy. Yang Yuguang said that in the season with more pollen, try to reduce outdoor activities, or wear effective protective masks, glasses and other protective equipment when going out. Wash the exposed parts such as face and nasal cavity in time after returning home to reduce the residue of allergens. Keep the room clean, clean regularly, close doors and windows, use air purifiers, etc. to reduce the concentration of indoor pollen catkins and reduce the breeding of allergens. In addition, eat more fresh fruits and vegetables and maintain adequate vitamin intake; Exercise properly, enhance physical fitness and improve immunity.

　　In addition to pollen allergy, there are allergens such as mold, pet hair and mosquitoes in spring. Xiao Minglu, the attending physician of dermatology department of the Fourth Medical Center of the General Hospital of the People’s Liberation Army, said that the humidity is high in spring, and mold is easy to appear at home. It is recommended to keep the room dry and ventilated, and air purifiers can be used to reduce the concentration of mold. In spring, pets change their hair, which is easy to float in the air. People with allergies should avoid touching pets and clean their hair regularly and promptly. Mosquitoes become active in spring. When people with allergies go out, they should pay attention to long clothes and trousers for physical protection, and try to avoid staying in places where mosquitoes are easy to gather, such as rivers, grass and Woods. (Shen Shaotie)

　　For many industries, such as college teachers, engineers, doctors and nurses, publishing papers is a "hard lever" for being awarded professional titles. Where there is demand, there is a market. On the network platform, a large number of intermediaries and sellers have entered the line of sight by searching for keywords such as "paper" and "publication". They claim to be "providing topics, writing and publishing services" and "one-stop, time-saving and efficient". It seems that with their help, it is very easy to publish articles in regular journals.

　　Beijing Youth Daily reporter noted that the generation of papers has spawned a complete interest chain, but the risks behind it are often ignored by people who are bent on "taking shortcuts". Due to the eagerness to publish, some people have been drained to various agencies with mixed quality. What’s more, even the follow-up employment notices, periodicals and magazines are false.

　　Take advantage of the victim’s "guilty conscience"

　　Junior high school students cheat highly educated doctors.

　　Ms. Wang, 41, from Jiangyan District, Taizhou City, Jiangsu Province, is an employee of a local hospital. Due to the evaluation of professional titles by her unit, she needs to publish papers in relevant academic journals. Ms. Wang, who hasn’t written for many years, has some troubles. She was tempted when she heard from a friend that there are "gunmen" on the Internet who specialize in "writing and publishing papers on behalf of others".

　　In May last year, Ms. Wang found many "merchants" who wrote and published papers on behalf of others through online search. Later, she chose one of the "institutions" for a simple consultation and added the micro-signal provided by the other party to establish contact. The other party claims that it can not only distribute papers, but also provide ghostwriting services according to professional needs, and ensure that the papers written on behalf of it can be published.

　　The other party also sent some previous "successful examples" to Ms. Wang, and said that "the company should cooperate with several journals in depth" and reminded not to worry. After the two sides agreed on the price, Ms. Wang first paid the other party a "deposit" of 3,000 yuan through WeChat, and agreed to write the paper and talk about the publication after confirmation.

　　Three months later, Ms. Wang received the paper as scheduled, and the content was related to the topic she provided, but the quality was not high and there was no research result, so it should be difficult to publish it under normal circumstances. The other party told her that as long as she paid the manuscript fee again, she could publish it in a national journal. Although Ms. Wang was somewhat suspicious, she turned to the agreed 5,500 yuan. After the transfer, I waited for several months and didn’t see the paper published.

　　Realizing that she was cheated, at the end of April this year, Ms. Wang, who was ashamed and angry, was persuaded by her family and chose to call the police. After receiving the police, Jiangyan police inquired in detail about the process of being cheated and collected and verified relevant transfer records and other evidence. Later, the police arrested 12 suspects, including Huang.

　　According to Sun Qiao, a police officer handling the case in Jiangyan, most of the criminal gangs have junior high school education and only two have high school education. They simply don’t have the ability to write and distribute professional papers, but they have mastered some "routines" and "words" for writing and distributing papers. There are more than 1,000 cases involving gangs, and most of the victims involved are doctors and nurses. The amount of fraud per person is about 5,000 to 10,000 yuan.

　　In addition to the online platform advertisements that deceived Ms. Wang, Sun Qiao said that there are still several staff members in the gang who are responsible for "running business" offline. They focused their attention on hospitals around the country, photographed the address book of medical staff and summarized it into the company system. After that, other staff in the office made up the editor’s identity of a certain periodical, and sent text messages to doctors and nurses one by one to ask if there were any related needs and seek specific "cooperation".

　　"It is disgraceful to write and publish papers on behalf of others. After discovering that I was cheated, I chose ‘ Silence ’ Criminal gangs are very smart, and they use this psychology to commit fraud. " Sun Qiao said.

　　"Take a shortcut" for evaluating professional titles

　　Received a fake magazine after handing out the paper.

　　Compared with Ms. Wang in Jiangsu who didn’t even see the sample publication after spending money, Mr. Zhang in Beijing is even more bitter and can’t tell. Mr. Zhang is the backbone of a construction company in Beijing. This year, he waited for the opportunity to evaluate the intermediate title. Because Mr. Zhang was eager to publish his paper within the time limit stipulated in the title selection, he searched online and found a magazine that claimed to be able to distribute core periodicals on his behalf.

　　After Mr. Zhang provided his own paper, the "magazine editor" told Mr. Zhang that the content of his paper was really not very good, and it might be a little difficult to publish it, but they could provide paid ghostwriting services for Mr. Zhang. I thought that I would have to invest a lot of time and energy in writing another paper. If I didn’t say it, I might still fail. So after careful consideration, Mr. Zhang decided to spend money to solve the problem.

　　Twenty days later, Mr. Zhang received the periodical. Looking at his published papers, he felt that the money was not wasted. However, when he was full of joy and took the published paper to select the title, he was rejected. "Just say that this magazine is fake and ask me where I contacted this magazine. I also wrote a review."

　　The title was not evaluated and was punished by the unit, which made Mr. Zhang very regretful. This magazine in my hand is very formal and clearly printed with the serial number of the public issue. How can it be fake?

　　So he contacted the editor who helped him publish the paper at the first time. Unexpectedly, the other party changed his previous enthusiasm and said very strongly that the unit’s disapproval was a matter of the unit and had nothing to do with them. It was impossible to get a refund, and then he was blacked out. At this time, Mr. Zhang felt that something was wrong and immediately reported the police.

　　The magazine provided by Mr. Zhang to Shunyi police in Beijing has a thickness of more than 100 pages, and its cover and layout look like a professional magazine in the construction industry. However, Shunyi police confirmed through investigation that this was a typical case of impersonating a regular magazine to commit fraud. Mr. Zhang received a counterfeit fake magazine, and the editors of the so-called magazine who contacted Mr. Zhang and collected money were also impersonating.

　　The police found that this is a criminal gang that swindles people who need to publish papers. The members of the gang have a clear division of labor and are very cunning. They make full use of the victim’s reluctance to let others know that they are writing and publishing papers on their behalf, and commit tens of thousands of crazy crimes. According to the survey, there are many kinds of magazines that this gang pretends to be, including medicine, science and technology, etc.

　　The reporter of Beijing Youth Daily noticed that many people who participated in the evaluation of Beijing’s professional titles in 2021 reported to the media that they were disqualified from participating in this year’s professional titles because the submitted journals were judged as false journals after submitting the preliminary examination materials.

　　These participants who have the same experience have one thing in common. They all send their papers to an intermediary or "editor" instead of directly contacting the publishing unit of the journal. After the intermediary arranged for the publication of the article, the participants even got a paper-based periodical with a unified serial number. They said that they did not expect to encounter fake journals.

　　China Association for Science and Technology has started special rectification.

　　Beijing is recorded in the integrity archives.

　　The reporter of Beijing Youth Daily noticed that a special rectification has been started for the cooperation between journals and "paper intermediaries" in spamming papers. On November 8th, official website, China Association for Science and Technology, issued the "Notice on Carrying out Special Inspection on Spamming of Papers in Journals in Charge of China Association for Science and Technology". According to the circular, the target of this special inspection is all journals whose papers are published by China Association for Science and Technology. Among them, it is important to check the periodicals with more than 2,000 papers published in the whole year, the periodicals with most papers of no more than 5,000 words or no more than 3 pages in each issue, the periodicals suspected of publishing papers beyond the scope in the annual inspection and reading in the past three years, and the periodicals with dense publishing cycles such as semi-monthly, weekly and so on.

　　The notice also mentioned that serious violations such as renting and selling periodical number pages and cooperating with "paper intermediaries" should be dealt with and corrected seriously according to law. Periodicals that are unsustainable and do not have the corresponding ability to publish and check are changed to the competent organizer, closed and cancelled.

　　On November 10th, 2021, the Beijing Municipal Bureau of Human Resources and Social Security issued the "Notice on Maintaining the Integrity Environment of Professional Title Evaluation" in official website. According to the circular, applicants who provide false materials, plagiarize other people’s works and academic achievements, or take other improper means will be disqualified in accordance with relevant regulations and recorded in the "blacklist" of professional title evaluation, and those who have obtained professional titles will be revoked and recorded in the integrity archives of professional title evaluation.

　　In addition, the notice also stated that the evaluation system for representative works of achievements has been fully implemented in Beijing. The applicant can independently select project reports, research reports, technical reports, engineering plans, design documents, performance reports, patents, monographs, papers and other performance achievements to submit to the title review. Please don’t believe the false propaganda of "fake journals", but pay attention to summarizing and refining the achievements in technology research and development, technology reform, technology application, standard setting, academic research and other aspects in daily work, and timely summarize and sort them out, and declare the title evaluation with the achievements that best reflect the ability level.

　　[Expert advice]

　　Papers and other "paper" indicators can not fully reflect the professional title ability.

　　Academic transformation achievements or ability assessment should be added.

　　Lawyer Deng Qianqiu of Beijing Zhongwen Law Firm told Beijing Youth Daily reporter that if the participants really don’t know that the periodical that published their papers is a false periodical, and the intermediary conceals the fact that the periodical is false and fabricates the truth that the paper has been published on the periodical, according to the relevant judicial interpretation, if the intermediary defrauds the property with a value of 3,000 yuan to 10,000 yuan, it may constitute a crime of fraud in criminal law.

　　If the periodical that publishes the paper is a real periodical, but the paper is not written by the participants, but written by the intermediary, the intermediary’s behavior is illegal; If the intermediary is an enterprise, the amount of illegal business operation reaches 500,000 yuan or the illegal income reaches 100,000 yuan, or if the intermediary is a natural person, the amount of illegal business operation reaches 50,000 yuan or the illegal income reaches 10,000 yuan, it should be criminally prosecuted for the crime of suspected illegal business operation.

　　Shen Teng, an adjunct professor at China University of Political Science and Law, a tutor for master students, and a lawyer at Beijing Shuaihe Law Firm, told Beijing Youth Daily that the personnel who participated in the title selection should "go straight and do the right thing", and integrity is the first. If the whole paper is written by others, it is definitely suspected of academic fraud and should be included in the "blacklist" of academic dishonesty.

　　Shen Teng said that the paper agency regarded writing on behalf of others as an industry, which ruined the social atmosphere. But the root cause is that even if this gang is destroyed, there will be other gangs like it; If this model is destroyed, it will be transformed into another model. The reason is determined by the supply and demand market of "paper" qualification examination. At present, many professional titles are evaluated by indicators, not by ability. And what is the index evaluation, as long as it meets the "paper" conditions on the appearance, this is not the ability to present.

　　For normative intermediaries, it is an organization that is familiar with procedures and data standards for qualification declaration. They are limited to assisting and helping the standardization of application procedures and standards of materials, and cannot participate in entities (writing on behalf of others and paying for them). In the above cases, it is no problem for the intermediary to fabricate relevant facts for the purpose, and it is classified as fraud.

　　Shen Teng suggested that "paper" indicators such as papers can’t fully reflect a person’s professional title ability, and academic transformation achievements or ability assessment and even psychological testing should be added. By face-to-face, video or practice, the appraisers’ academic, achievements and abilities are randomly verified in substance. Once fraud is found, or verified by reporting, it will be included in the national academic integrity credit information sharing platform, and accountability will be restricted.

　　Text/reporter Zhu Jianyong

CCTV News:March 28th 0— At 24: 00, Quanzhou City, Fujian Province reported 7 new confirmed local cases and 122 new asymptomatic local infections. On the morning of March 29th, Quanzhou held a press conference to inform the latest situation of epidemic prevention and control.

In order to realize the "dynamic zero clearing" of the society as soon as possible, Quanzhou has continuously carried out large-scale population nucleic acid screening. At 6: 00 am on March 29th, a new round of nucleic acid screening was started in key areas.

Su Gengcong, Deputy Commander of COVID-19 Epidemic Prevention and Control in Quanzhou City, emergency headquarters:Continue to carry out regional nucleic acid detection in key areas of Fengze District, Jinjiang City, Luojiang District, Quangang District, shishi city, Nan ‘an City, Hui ‘an County, Anxi County, Yongchun County, Dehua County and quanzhou taiwanese investment zone, so as to comprehensively investigate the social spread risk.

According to the results of the last round of regional large-scale population nucleic acid detection and expert judgment, Quanzhou has adjusted the scope of social control and added a number of medium and high-risk areas and closed control areas.

Su Gengcong, Deputy Commander of COVID-19 Epidemic Prevention and Control in Quanzhou City, emergency headquarters:Newly designated Building 20 of Jiyuan Community in Wan ‘an Street in Luojiang District as a high-risk area, and Building 1 of Jiyuan Yayuan in Wan ‘an Street as a medium-risk area; Some areas in Licheng District, Fengze District, Luojiang District and Jinjiang City are newly designated as closed control areas.

In addition, on the 28th, some sealed-off areas in Quanzhou have met the conditions for unsealing. At 5: 00 pm on the 28th, the local authorities lifted the closure measures for Fengze District, Fengze Street, Fengze District, which is the first closure area in Quanzhou to lift the closure measures since the outbreak of this round.

CCTV News:Automobile has always been the focus of expanding domestic demand and promoting consumption in various places. At the same time, the development of automobile industry plays a "ballast stone" role in stabilizing the economy. Recently, various localities have promoted automobile consumption through various policies.

At the third spring automobile consumption exhibition in Wuhu, Anhui Province, which ended last week, merchants launched preferential discounts with different strengths for different brands and models. At the same time, Wuhu Municipal Bureau of Commerce has also issued a limited amount of 2 million yuan of automobile coupons, and consumers who buy new cars or trade-in cars for more than 100,000 yuan will be given consumption subsidies ranging from 3,000 yuan to 6,000 yuan. According to statistics, this auto show has accumulated 17,000 visitors in three days, and 438 vehicles were sold, with total sales reaching 65.32 million yuan.

Wang Shouqiang, director of the Market System Construction Division of the Anhui Provincial Department of Commerce, said: "We will promote the promotion of new cars, trade in old ones, scrap and update as a whole, create a gathering area for automobile quality consumption, and encourage development ‘ 4S shop+live broadcast ’ Automobile sales model, guiding automobile sales enterprises to gather and develop and improve their quality. “

In Harbin, Heilongjiang Province, a total of 30 million yuan of government funds were distributed to promote consumption, and some car dealers also launched multiple promotional activities simultaneously.

The data shows that from January to February, 2024, the production and sales of automobiles in China were 3.919 million and 4.026 million respectively, up by 8.1% and 11.1% respectively.

Wang Du, assistant to President china automobile dealers association, said: "Since the beginning of this year, the growth of the entire automobile market has been relatively good, and we expect the growth in March to be relatively large."

"Trade-in" Policy to Promote Automobile Consumption

With the introduction of trade-in policies in various places, the "fast forward button" is pressed for automobile circulation consumption. Let’s look at the reports sent back by reporters from Ningxia and Sichuan.

In the past few days, Ningxia has taken the lead in launching a trade-in campaign to promote consumption. As the first activity of the series of activities of "Consumption Promotion Year" in Ningxia in 2024, the local government has carried out activities such as cars entering shopping malls, rural areas and communities through a combination of policies such as scrapping (recycling) subsidies, discounting old cars and subsidies for new cars. The maximum subsidy for consumers to buy new cars can reach 7,000 yuan.

Vivi, deputy director of the Market Operation and Consumption Promotion Department of the Department of Commerce of Ningxia Hui Autonomous Region, said: "Improve the recycling system of scrapped cars, used household appliances and furniture, maximize the leverage of policies, and maximize the benefits to the people."

The most obvious change in trade-in is also reflected in the second-hand car trading market. In Sichuan Shuangliu International Airport Business District, the largest used car trading market in Southwest China, covering an area of over 100,000 square meters, was officially unveiled. The whole building integrates sales, acquisition, after-sales and insurance, and consumers can experience the whole process services such as car selection, car purchase, replacement and formalities on the same day.

Cancel the policy of moving restrictions and gradually implement it to accelerate the circulation of used cars.

In addition to price concessions, with the gradual implementation of the policy of completely canceling the restrictions on the movement of used cars, many used car dealers have also launched the national car source allocation service, which has accelerated the circulation of used cars.

According to china automobile dealers association’s data, from March 1 to 17 this year, the transaction volume of used cars was 850,000, double the same period of last month; It is estimated that the transaction volume in March will be around 1.7 million vehicles, up 41% from the previous month and 8.2% from the same period last year.

Relying on two centralized sales clusters, six used car trading markets, six car rental enterprises and more than 60 car retail enterprises above designated size, this year, Chengdu continued to build an international airport car consumption cluster in Shuangliu District with the engine of "Airport Shuangliu Car Purchase without Worry".

This year, the Ministry of Commerce will continue to implement measures to facilitate the sale and export of used cars, accelerate the activation of the second-hand market of new energy vehicles, promote the improvement of socialized maintenance service capabilities of new energy vehicles, study and standardize the recycling behavior of power batteries of scrapped new energy vehicles, encourage scrap motor vehicle recycling and dismantling enterprises to improve their resource reuse capabilities, and at the same time, strengthen supervision around the quality issues of used cars that consumers are most concerned about.

Wang Du, assistant to President china automobile dealers association, said: "Now the replacement demand has exceeded the first purchase, and the used car has completely entered a new period. The core issue here is actually the transparency of the car condition. If consumers can truly know the condition of used cars and someone is responsible, consumers will be more willing to buy used cars, so as to promote the flow and utilization of cars and ensure the healthy development of the entire automobile industry. "

Ministry of Commerce: Improving the convenience of new energy vehicle consumption service

The reporter learned from the Ministry of Commerce that this year, we will focus on the implementation of automobile trade-in, focus on the whole industrial chain, expand the new energy vehicle market in the whole process, and support the development of new energy vehicles. A few days ago, Shanghai officially released a new round of fuel vehicle trade-in subsidy policy and new energy vehicle replacement policy.

From January 1 to December 31 this year, individual consumers can apply for a one-time subsidy of 10,000 yuan for car purchase by scrapping or transferring their qualified passenger cars and buying pure electric new cars, and they can settle the accounts on the same day.

The landing of a series of incentive policies will bring a strong boost to the automobile consumption market. The data shows that in 2023, Shanghai’s new energy vehicle market hit a number of new highs, and 354,000 new energy vehicles were promoted. Pure electric vehicles accounted for more than 50% of the newly added private vehicles, and the green and low-carbon action goal of Shanghai’s transportation sector was completed ahead of schedule.

Optimize supporting services to further facilitate car purchase.

In addition to introducing a variety of preferential policies for automobile consumption, various localities have also optimized related supporting services to further facilitate consumers to buy cars and cars.

In Zhenjiang, Jiangsu Province, the local power supply department further simplified the charging pile installation process. After purchasing new energy vehicles, consumers only need to download the corresponding mobile phone application software and apply for installation, which can be installed in an average of 5 working days.

According to the data of the Ministry of Commerce, in 2023, the sales volume of new energy vehicles in China reached 9.495 million, a year-on-year increase of 37.9%, which effectively promoted the growth of the automobile consumption market. Now, new energy vehicles have become a hot spot of mass consumption, and charging piles and corresponding supporting services are also stepping up their layout.

Wang Du, assistant to President china automobile dealers association, said: "The whole service maintenance network system and charging piles must go to the countryside simultaneously, so that new energy vehicles can develop healthier and consumers’ satisfaction is higher."

Notice of emergency headquarters of Sichuan Province on Printing and Distributing the Guidelines for the Prevention and Control of COVID-19 Epidemic in 2021 (Third Edition)

On April 1st, the province responded to the novel coronavirus epidemic in emergency headquarters and issued the "Guidelines for the Prevention and Control of the COVID-19 Epidemic in Sichuan Province in 2021 (Third Edition)" (hereinafter referred to as "Guidelines")Guide）。 The Guide requires that all localities should speed up the improvement of vaccination capacity in Covid-19, adopt a combination of fixed site vaccination and roving vaccination, and vigorously promote vaccination for people over 18 years old.

The Guide requires that the vaccination progress in Covid-19 be accelerated. All localities and departments in charge of various industries should do a solid job in propaganda and mobilization, vaccination personnel mapping and organization, and strengthen daily scheduling, weekly notification and monthly assessment. Accelerate the improvement of vaccination capacity, rely on secondary and above medical institutions to set up inoculation points, use exhibition venues, stadiums, factories, enterprises, schools and other temporary inoculation points, adopt a combination of fixed-site inoculation and roving inoculation, vigorously promote the vaccination of people over 18 years old, and earnestly do a good job in monitoring the abnormal reaction of vaccination and medical treatment. Actively promote the use of "Sichuan Tianfu Health Link" for appointment vaccination.

According to the "Guide", employees in high-risk positions such as imported cold chain food, opened isolation places, emergency rooms and isolation wards in medical institutions, customs and ports, and international aviation should be tested for nucleic acids every week; Other staff of medical institutions, sampling and testing personnel of disease control institutions, supervision places and staff of old-age care institutions should conduct nucleic acid testing for all staff every month, and complete sampling testing for vaccination personnel in Covid-19; Farmers (bazaars, seafood) markets, take-away, postal services, express delivery and other service industries and labor-intensive employees should sample nucleic acid detection every month; Nucleic acid detection should be carried out in each batch of imported cold chain food packaging; Medical institutions, isolated places, farmers’ markets, cold chain food production and processing, storage and transportation related places, to conduct environmental sampling nucleic acid testing on a regular basis.

14-day centralized isolation measures were implemented for entry personnel from the port of our province. During the centralized isolation period, three nucleic acid tests and one antibody test were completed. After the entry personnel are released from centralized isolation, all localities should take them back in a closed loop (those who return to other provinces should be sent to airports and stations in a closed loop), and the community should strictly implement home health monitoring within 7 days, and conduct a nucleic acid test on the next day and the seventh day after the release of isolation. Those who come to (return to) Sichuan after completing 14-day centralized isolation in other provinces and failing to complete 7-day home health monitoring are required to carry out 7-day home health monitoring, and complete a nucleic acid test the next day and the seventh day after arriving at their destination. During the period of home health monitoring, personal protection should be done when going out to avoid participating in gathering activities.  (Reporter   Zhang Tingming   Shi Xiaohong)

　　"Healthy Shandong" WeChat WeChat official account news on October 30, from 0: 00 to 24: 00 on October 29, Shandong Province reported 3 newly confirmed local cases, including 1 case in Qingdao, which was screened by key personnel from outside the province; One case in Zaozhuang was detected in a centralized isolation point; One case in Binzhou, a migrant from outside the province, was detected by cross-regional investigation. There were 84 new cases of asymptomatic local infection, including 19 cases in Zaozhuang, 18 cases in centralized isolation points and 1 case in key personnel screening. 8 cases in Dongying, all of which were detected in centralized isolation points; 8 cases in Jining, all of which were detected in centralized isolation points; Of the 7 cases in Linyi, 5 cases were detected in centralized isolation point, 1 case in high-risk area and 1 case in medium-risk area. Of the 7 cases in Liaocheng, 6 cases were detected in centralized isolation points (including 1 case of returning from outside the province), and 1 case was returned from outside the province, which was screened by key personnel; Among the 6 cases in Dezhou, 3 cases were detected in centralized isolation points, 1 case was detected in key personnel screening, 1 case was detected in high-risk areas and 1 case was detected on the initiative. There were 5 cases in Zibo, 4 cases were detected in high-risk areas and 1 case was detected in centralized isolation points. 5 cases in Weihai, all of which were detected in centralized isolation points; 5 cases of sunshine were detected in centralized isolation points; Of the 4 cases in Qingdao, 3 cases were detected in centralized isolation points (including 1 case who returned to Shandong from outside the province) and 1 case who entered Shandong from outside the province, which was screened by key personnel; 3 cases in Jinan, all of which were detected in centralized isolation points (including 1 case who returned to Shandong from outside the province); 3 cases in Weifang, 2 cases were detected by community screening and 1 case was detected by centralized isolation point; There were 3 cases in Binzhou, and 2 cases were detected by screening of key personnel.(including one person who returned to Shandong from outside the province) and one case was detected at the centralized isolation point; One case in Heze, a migrant from outside the province, was screened out by key personnel. One new confirmed case was imported from abroad, which was imported from Qingdao and South Korea. There were 4 new cases of asymptomatic infected people imported from abroad, including 3 cases from Qingdao, 2 cases from South Korea and 1 case from UAE. One case in Yantai was imported from Korea.

　　From 0: 00 to 24: 00 on October 29, the province reported that no asymptomatic infected people were converted into confirmed cases.

　　From 0: 00 to 24: 00 on October 29, 4 local confirmed cases were discharged from the hospital, all in Jinan. 10 cases of asymptomatic local infected people were released from medical observation, including 3 cases in Linyi, 2 cases in Tai ‘an, 1 case in Qingdao, 1 case in Yantai, 1 case in Weifang, 1 case in Jining and 1 case in Liaocheng. Three confirmed cases imported from outside the province were discharged, all in Qingdao. Six cases of asymptomatic infected people imported from abroad were released from medical observation, including 5 cases in Qingdao and 1 case in Yantai.

　　As of 24: 00 on October 29th, there were 19 locally confirmed cases and 582 locally asymptomatic infected people in the province. There are 6 confirmed cases imported from abroad and 20 asymptomatic infected persons imported from abroad in the province.

　　Xinhua News Agency, Beijing, May 31st

Notice of the State Council Municipality on Printing and Distributing the Action Plan for Soil Pollution Prevention and Control

People’s governments of all provinces, autonomous regions and municipalities directly under the Central Government, ministries and commissions and institutions directly under the State Council:

　　The Action Plan for Prevention and Control of Soil Pollution is hereby printed and distributed to you, please implement it carefully.

The State Council, People’s Republic of China (PRC)

May 28th, 2016　　　

　　Action plan for soil pollution prevention and control

　　Soil is the material basis of sustainable economic and social development, which is related to people’s health and the construction of beautiful China. Protecting soil environment is an important content to promote the construction of ecological civilization and safeguard national ecological security. At present, the overall situation of soil environment in China is worrying, and some areas are seriously polluted, which has become one of the outstanding shortcomings of building a well-off society in an all-round way. This action plan is formulated to effectively strengthen the prevention and control of soil pollution and gradually improve the quality of soil environment.

　　General requirements: fully implement the spirit of the 18th CPC National Congress and the 3rd, 4th and 5th Plenary Sessions of the 18th CPC Central Committee, firmly establish the new development concept of innovation, coordination, green, openness and sharing in accordance with the overall layout of "Five in One" and the strategic layout of "Four in All", conscientiously implement the decision-making arrangements of the CPC Central Committee and the State Council, base on China’s national conditions and development stages, focus on the overall situation of economic and social development, and take improving the quality of soil environment as the core. Taking ensuring the quality of agricultural products and the safety of human settlements as the starting point, we should adhere to prevention first, protection first, risk control, highlight key areas, industries and pollutants, implement classification, separate use and phased treatment, strictly control new pollution, gradually reduce the stock, form a soil pollution prevention and control system with government-led, corporate responsibility, public participation and social supervision, promote the sustainable utilization of soil resources, and build a "blue sky is always there, green mountains are always there".

　　Work objective: By 2020, the increasing trend of soil pollution in China will be initially curbed, the overall quality of soil environment will remain stable, the soil environmental safety of agricultural land and construction land will be basically guaranteed, and the soil environmental risks will be basically controlled. By 2030, the quality of soil environment in China will be stable and good, the soil environmental safety of agricultural land and construction land will be effectively guaranteed, and the soil environmental risks will be fully controlled. By the middle of this century, the quality of soil environment has been improved in an all-round way, and the ecosystem has achieved a virtuous circle.

　　Main indicators: By 2020, the safe utilization rate of polluted farmland will reach about 90%, and the safe utilization rate of polluted land will reach over 90%. By 2030, the safe utilization rate of polluted farmland will reach more than 95%, and the safe utilization rate of polluted land will reach more than 95%.

　　First, carry out soil pollution investigation and master the quality of soil environment.

　　(a) in-depth investigation of soil environmental quality. On the basis of existing relevant investigations, focusing on agricultural land and land used by enterprises in key industries, carry out a detailed investigation of soil pollution, and find out the area and distribution of soil pollution in agricultural land and its impact on the quality of agricultural products before the end of 2018; By the end of 2020, master the distribution of contaminated land and its environmental risks in key industries and enterprises. Formulate the overall plan and technical regulations for detailed investigation, and carry out technical guidance, supervision and inspection and results audit. Establish a regular survey system of soil environmental quality, which will be carried out once every 10 years. (The Ministry of Environmental Protection takes the lead, with the participation of the Ministry of Finance, the Ministry of Land and Resources, the Ministry of Agriculture and the National Health and Family Planning Commission, and the local people’s governments at all levels are responsible for the implementation. The following must be implemented by local people’s governments at all levels, and are no longer listed)

　　(two) the construction of soil environmental quality monitoring network. Unified planning, integration and optimization of soil environmental quality monitoring points, before the end of 2017, complete the setting of national soil environmental quality monitoring points, build a national soil environmental quality monitoring network, give full play to the role of industry monitoring network, and basically form soil environmental monitoring capabilities. All provinces (autonomous regions and municipalities) carry out at least 1 training for soil environmental monitoring technicians every year. According to the needs of the work, all localities can set up additional monitoring points, increase the monitoring items of characteristic pollutants and increase the monitoring frequency. By the end of 2020, all counties (cities, districts) will be fully covered by soil environmental quality monitoring points. (Led by the Ministry of Environmental Protection, with the participation of the National Development and Reform Commission, the Ministry of Industry and Information Technology, the Ministry of Land and Resources and the Ministry of Agriculture)

　　(3) Improve the level of information management of soil environment. Using the relevant data of environmental protection, land resources, agriculture and other departments, we will establish a basic database of soil environment and build a national information management platform for soil environment, and strive to complete it before the end of 2018. With the help of mobile Internet, Internet of Things and other technologies, we will broaden the channels of data acquisition and realize dynamic data update. Strengthen data sharing, compile a resource sharing catalogue, clarify the rights and methods of sharing, and play the role of soil environment big data in pollution prevention, urban and rural planning, land use and agricultural production. (Led by the Ministry of Environmental Protection, with the participation of the National Development and Reform Commission, the Ministry of Education, the Ministry of Science and Technology, the Ministry of Industry and Information Technology, the Ministry of Land and Resources, the Ministry of Housing and Urban-Rural Development, the Ministry of Agriculture, the National Health and Family Planning Commission and the State Forestry Administration)

　　Two, promote the prevention and control of soil pollution legislation, establish and improve the system of laws and regulations.

　　(4) Accelerate the legislative process. Cooperate to complete the drafting of soil pollution prevention and control law. Timely revision of pollution prevention, urban and rural planning, land management, quality and safety of agricultural products related laws and regulations, increase the content of soil pollution prevention and control. Before the end of 2016, the revision of pesticide management regulations will be completed, and the measures for the management of soil environment of polluted plots and agricultural land will be issued. Before the end of 2017, departmental regulations such as pesticide packaging waste recycling, soil environmental management of industrial and mining land, and waste agricultural film recycling will be issued. By 2020, the system of laws and regulations for the prevention and control of soil pollution will be basically established. All localities can study and formulate local laws and regulations for the prevention and control of soil pollution in light of actual conditions. (The Legislative Affairs Office of the State Council and the Ministry of Environmental Protection take the lead, and the Ministry of Industry and Information Technology, the Ministry of Land and Resources, the Ministry of Housing and Urban-Rural Development, the Ministry of Agriculture and the State Forestry Administration participate)

　　(5) System construction standard system. Improve the relevant standards and technical specifications for soil pollution prevention and control. Before the end of 2017, release the soil environmental quality standards for agricultural land and construction land; Complete the preparation and revision of technical specifications for soil environmental monitoring, investigation and evaluation, risk management and control, treatment and restoration, and technical guidelines for environmental impact assessment; Revise the limits of toxic and harmful substances in fertilizer, feed and irrigation water and the standards for controlling pollutants in agricultural sludge, and further tighten the requirements for controlling pollutants; Revise the agricultural film standard, improve the thickness requirement, and study and formulate the degradable agricultural film standard; Revise pesticide packaging standards and increase requirements for preventing pesticide packaging waste from polluting soil. Revise pollutant discharge standards in a timely manner, and further clarify the requirements for special pollutant discharge limits. Improve the analysis and testing methods of pollutants in soil and develop soil environmental standard samples. Local soil environmental quality standards that are stricter than the national standards can be formulated by all localities. (Led by the Ministry of Environmental Protection, with the participation of the Ministry of Industry and Information Technology, the Ministry of Land and Resources, the Ministry of Housing and Urban-Rural Development, the Ministry of Water Resources, the Ministry of Agriculture, the General Administration of Quality Supervision, Inspection and Quarantine and the State Forestry Administration)

　　(6) Comprehensively strengthen supervision and law enforcement. Clear regulatory focus. Focus on monitoring heavy metals such as cadmium, mercury, arsenic, lead, chromium and organic pollutants such as polycyclic aromatic hydrocarbons and petroleum hydrocarbons in soil, and focus on monitoring non-ferrous metal mining, non-ferrous metal smelting, petroleum exploitation, petroleum processing, chemical industry, coking, electroplating, tanning and other industries, as well as major grain (oil) producing counties and built-up areas of cities above prefecture level. (Led by the Ministry of Environmental Protection, with the participation of the Ministry of Industry and Information Technology, the Ministry of Land and Resources, the Ministry of Housing and Urban-Rural Development and the Ministry of Agriculture)

　　Strengthen law enforcement. Take the prevention and control of soil pollution as an important part of environmental law enforcement, make full use of the environmental supervision grid, and strengthen the daily supervision and law enforcement of soil environment. Severely crack down on environmental violations such as illegal discharge of toxic and harmful pollutants, illegal storage of hazardous chemicals, illegal disposal of hazardous waste, abnormal use of pollution control facilities, and falsification of monitoring data. Carry out special environmental law enforcement for enterprises in key industries, and supervise and supervise enterprises that seriously pollute the soil environment and are strongly reflected by the masses. Improve the environmental law enforcement conditions at the grass-roots level and equip them with necessary law enforcement equipment such as rapid detection of soil pollution. Carry out one round of professional technical training on soil pollution prevention and control for national environmental law enforcement personnel every three years. Improve the emergency response capability of environmental emergencies, improve the emergency plans for environmental pollution incidents at all levels, and strengthen the construction of environmental emergency management, technical support, and disposal and rescue capabilities. (Led by the Ministry of Environmental Protection, with the participation of the Ministry of Industry and Information Technology, the Ministry of Public Security, the Ministry of Land and Resources, the Ministry of Housing and Urban-Rural Development, the Ministry of Agriculture, the State Administration of Work Safety and the State Forestry Administration)

　　Three, the implementation of agricultural land classification management, to ensure the safety of agricultural production environment

　　(seven) the classification of soil environmental quality of agricultural land. According to the degree of pollution, agricultural land is classified into three categories, those that are unpolluted and slightly polluted are classified as priority protection categories, those that are lightly and moderately polluted are classified as safe utilization categories, and those that are heavily polluted are classified as strict control categories. Focusing on cultivated land, corresponding management measures are taken respectively to ensure the quality and safety of agricultural products. Before the end of 2017, the technical guidelines for the classification of soil environmental quality of agricultural land will be issued. Based on the detailed investigation results of soil pollution, we will carry out collaborative monitoring and evaluation of cultivated land soil and agricultural products, promote the classification of cultivated land soil environmental quality in an orderly manner on the basis of pilot projects, and gradually establish a classification list, which will be completed by the end of 2020. Delineation results are examined and approved by provincial people’s governments, and data are uploaded to the national soil environment information management platform. According to the change of land use and the change of soil environmental quality, the information of cultivated land area and distribution of various categories is updated regularly. Conditional areas should gradually carry out the classification of soil environmental quality of other agricultural land such as woodland, grassland and garden. (Led by the Ministry of Environmental Protection and the Ministry of Agriculture, with the participation of the Ministry of Land and Resources and the State Forestry Administration)

　　(8) Effectively strengthen protection. All localities should classify qualified priority protected cultivated land as permanent basic farmland, and implement strict protection to ensure that its area does not decrease and the quality of soil environment does not decline. Except for the location of key construction projects stipulated by law, it is really unavoidable, no other construction shall be occupied. Large grain-producing (oil-producing) counties should formulate soil environmental protection plans. High-standard farmland construction projects are inclined to areas where priority protection farmland is concentrated. Measures such as returning straw to the field, increasing the application of organic fertilizer, less tillage and no tillage, rotation of grain and beans, reduction and recycling of agricultural film, etc. Continue to carry out pilot projects for the protection and utilization of black land. The transferee of rural land transfer should fulfill the responsibility of soil protection and avoid the degradation of soil environmental quality caused by predatory agricultural production methods such as excessive fertilization and abuse of pesticides. The people’s governments at the provincial level should give early warning to the counties (cities, districts) where the area of priority protected cultivated land is reduced or the quality of soil environment is declining within their respective administrative areas, and take restrictive measures such as limiting the approval of environmental impact assessment according to law. (Led by the Ministry of Land and Resources and the Ministry of Agriculture, with the participation of the National Development and Reform Commission, the Ministry of Environmental Protection and the Ministry of Water Resources)

　　Prevent and control enterprise pollution. Strictly control the construction of new enterprises in industries such as non-ferrous metal smelting, petroleum processing, chemical industry, coking, electroplating, tanning, etc. in areas where priority protected cultivated land is concentrated, and the existing enterprises in related industries should adopt new technologies and new processes to accelerate the pace of upgrading and upgrading. (Led by the Ministry of Environmental Protection and the National Development and Reform Commission, with the participation of the Ministry of Industry and Information Technology)

　　(nine) efforts to promote the safe use. According to the situation of soil pollution and agricultural products exceeding the standard, counties (cities, districts) with concentrated safe use of cultivated land should formulate and implement the safe use plan of contaminated cultivated land in combination with local main crop varieties and planting habits, and take measures such as agronomic regulation and alternative planting to reduce the risk of agricultural products exceeding the standard. Strengthen the quality inspection of agricultural products. Strengthen technical guidance and training for farmers and farmers’ cooperatives. Before the end of 2017, a technical guide for the safe use of contaminated cultivated land will be issued. By 2020, the area of lightly and moderately polluted cultivated land will reach 40 million mu. (The Ministry of Agriculture takes the lead and the Ministry of Land and Resources participates)

　　(10) Fully implement strict control. Strengthen the management of the use of cultivated land under strict control, demarcate areas where specific agricultural products are prohibited from production according to law, and prohibit the cultivation of edible agricultural products; To threaten the safety of groundwater and drinking water sources, the relevant counties (cities, districts) should formulate environmental risk management and control plans and implement relevant measures. The study will bring strictly controlled cultivated land into the scope of the new round of implementation of returning farmland to forests and grasslands, and formulate plans to adjust the planting structure of heavily polluted cultivated land or return farmland to forests and grasslands. We will continue to carry out pilot projects in Changsha, Zhuzhou and Xiangtan, Hunan Province to restore farmland contaminated by heavy metals and adjust crop planting structure. Pilot implementation of the farmland rotation fallow system. By 2020, the planting structure of heavily polluted cultivated land will be adjusted or the area of returning farmland to forests and grasslands will strive to reach 20 million mu. (Led by the Ministry of Agriculture, with the participation of the National Development and Reform Commission, the Ministry of Finance, the Ministry of Land and Resources, the Ministry of Environmental Protection, the Ministry of Water Resources and the State Forestry Administration)

Argus II enables real-time text transmission to the implanted chip.

The new technology helps the blind to "see" and understand words in one second.

Some blind people use special glasses to see the outline of the object, and the video camera on the glasses sends the data to the chip implanted in the retina of the blind person.

The invention of Braille built a bridge for the blind to communicate with the outside world. They read, write and carry on their daily life through the touch of their fingertips. Nowadays, with the development of science and technology, blind people can even "see" words with their own eyes, as if seeing the light again.

According to the British "Daily Mail" website reported on November 23rd, this new system, named argus II, developed by American scientists, consists of an implantable retinal electrode array and a miniature video camera mounted on glasses, and is upgraded from the existing blind assistant system.

In the previous system, the video signal captured by the camera was converted into optical mode by the processor on the glasses, and sent to the nerve implant device, so that the blind could see the general outline of the object, but it was impossible to read it, because the text had to be large and it took several minutes to "translate".

Researchers in California, USA, managed to improve this system. Because Braille is composed of 63 coded characters, each character is arranged in a rectangle with 6 points by 1 to 6 protruding points, the researchers bypass the camera and directly stimulate the points with 60 electrodes, so that the text signals can be transmitted to the chip implanted in the retina of the eye in real time, and then these signals are transmitted to the visual nerve. After decoding, Braille words will be generated in the brain, so that the blind can "see" the words.

Dr Thomas Lauritzen, head of the research project, said that blind people can recognize a letter in less than one second using argus II system, and the accuracy rate is as high as 89%.?

In addition, if combined with video glasses and text recognition software, this latest system can also help the blind "see" street signs or warning signs in other public places. It is expected to completely change the treatment of patients with degenerative eye diseases and provide new hope for people with rare eye diseases, such as retinitis pigmentosa. However, argus II is unlikely to replace traditional Braille books, and blind people can read 800 letters per minute by touching Braille books.

Peter Osborne, Dean of the Royal College for the Blind, said: "Any technology that may make some people’ see’ things again is a good thing. I hope more people can verify this research. There are about 18,000 blind people who master Braille in the UK. This technology is expected to enable them to communicate and communicate with others better in the future. It is exciting to witness the research progress in this area. "

(Source: China Daily News Xinlian Editor: Zhou Fengmei)