Deep Blue Auto delivered 27,862 units in October, and the order of S05 exceeded 10,000 in 10 days.

On November 1st, Deep Blue released the latest sales data. In October, orders for all models of Deep Blue reached 36,277 units, and 27,862 new cars were delivered. In addition, the number of orders reached 47,952 units in three months, and the number of orders exceeded 10,000 units in 10 days, and large-scale delivery was started.

In July 2022, 33 minutes after the launch of SL03, the first model of Deep Blue Automobile, the order volume successfully exceeded 10,000 units. In June 2023, after the delivery of the second model S7, it broke through 10,000 vehicles within 35 days, completing the fastest delivery of new energy in China; In September, 2023, the cumulative sales volume of two models of Deep Blue exceeded 100,000, which took only 14 months. It is worth mentioning that Deep Blue Auto reached 300,000 sales in just 27 months and successfully gained a foothold in the domestic new energy market.

Since the birth of Deep Blue brand, it took only two years to lay out five products. At present, it has a full product matrix consisting of cars SL03 and L07, SUV S05 and S07, and a hard-core SUV G318, which meets the car needs of young consumers at different stages of their lives.

Among them, Deep Blue S05, as the latest compact SUV launched by the brand in October, has a price range of 119,900-149,900 yuan, and the price can be said to be quite close to the people. The new car offers two kinds of power options: pure electric version and extended range version. The pure electric version has a battery life of 510km and supports 3C fast charging. It only takes 15 minutes to charge to achieve 30%-80% of the power, and 10 minutes to recharge nearly 200km；. The extended-range version is equipped with a 1.5L range extender, with a pure battery life of 200km, a fuel consumption of 4.35L/100km, and a power consumption of 30%-80% in 20 minutes.

In terms of configuration, Deep Blue S05 is equipped with an intelligent driving system integrating traveling and parking, equipped with an 8-megapixel high-definition camera, four panoramic cameras, five millimeter-wave radars and 12 ultrasonic radars, and has the functions of blind spot monitoring, parallel assistance, remote parking, tracking and reversing, etc. The high-profile model gave DEEPAL million-pixel intelligent light and shadow headlights. In addition to projection, you can also customize the light card.

In addition to the entry-level Pro version, other models can be equipped with DEEPAL 4K camera, which supports one-click capture, Vlog creative shooting, appointment time-lapse photography, 180 panoramic blockbuster, intelligent guardian and other functions.

This configuration performance appears in a new energy vehicle with a price of less than 150,000, which can be said to be quite rare. It seems reasonable that the order volume of Deep Blue S05 can exceed 10,000 units within 10 days of listing because of these functions that meet the appetite of young people and the relatively close price.

Deep Blue Auto also said that more than 20 new products will be launched in the next three years to meet the diverse needs of users.

The ever-increasing order volume also poses a great challenge to the delivery ability of Deep Blue Automobile. At present, Deep Blue Automobile has adopted a number of measures to improve its delivery capacity and promised to pay overdue payments to protect users’ rights and interests.

For example, increasing production shifts, starting from September, Nanjing Smart Factory was adjusted from single shift to double shift, and Chongqing Digital Smart Factory started double shift from early November; Another example is to improve the material constraints. Thirteen production lines will be added to the wiring harness of the whole vehicle, a set of 19-inch wheel hub molds will be added to S07 pure electricity, and special lines will be added to S07 extended range 285km and L07 extended range 300km batteries.

It is worth mentioning that on October 30th, CEO Deng Chenghao of Deep Blue Automobile and other senior executives personally went to Nanjing for on-site work to supervise the production of S07. It is estimated that the production capacity will reach more than 17,000 units in November S07.

The official said that it will gather the strength of the whole company to realize the increase of production capacity and go all out to ensure delivery, so as to ensure that every car can be delivered to users in the best state according to the promised time.

If the delivery is overdue, on the basis of the expected delivery date, 120 yuan will be paid for every day of delay, up to a maximum of 10,000 yuan. Due to the delay of delivery caused by deep blue, users can’t apply for national trade-in and local replacement subsidies, and deep blue pays in full.

In terms of overseas markets, in November 2023, Deep Blue Deepal S07 and Deepal L07 successfully landed in Thailand and officially entered the Southeast Asian market; Entering the Latin American market in July 2024; Entering the Middle East and Africa market in September 2024; Entered the Australian market in October 2024. Deep Blue will develop more global models, launch more global products and strive to cover major countries and regions around the world in 2025.